Client: Nissan | Agency: BBDO/Proximity (Malaysia) | Year: 2011
Pitch project made for Nissan's Nature Loves You campaign. When Nissan launched their new eco-friendly Nissan Leaf, they approached the agency which required my team and I to come out with a whole range of creative works, which included, ATL and digital properties.
The project was for Nissan to urge the public/consumers to help build an eco-friendly world, by initiating various nature-themed campaign to raise awareness, from buying the new Nissan Leaf or trading in their old cars to benefit a more eco-future.
My role: Idea, Art Direction, Website Design